“Believe”

Believe in What?

Even though Advent starts today, and Christmas is still 27 days away, the consumer “machine” is already out in full force in order to separate you from your cash. Now, don’t get me wrong, I like presents just as much as the next guy, but businesses spend billions (Yes, billions with a “B”) to convey a message to you in order to get you to purchase their product. What is their message? Glad you asked.

Rachel and I were in the 5 Points Mall, in Nashville, TN, when we saw this sign dangling, in a Christmas display, outside the entrance to Macy’s.  It’s a simple sign, really, that just has one word. Believe. I thought to myself, that is exactly what products and stores want you to do….”believe”! Believe that their product will bring you joy, happiness, fulfillment, and love.  They want you to believe that their product will make you skinnier, prettier, and that it will bring you happiness, fulfillment. and will save you. And, sometimes it does… but only for a little while.

So, as we head into the Christmas season I am trying to keep in mind what it is that I really “believe” in. Will you join me?

9 If you declare with your mouth, “Jesus is Lord,” and believe in your heart that God raised him from the dead, you will be saved. 10 For it is with your heart that you believe and are justified, and it is with your mouth that you profess your faith and are saved. Romans 10: 9-10

What do you think Macy’s wants us to believe in?

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  • http://TheOrdainedBarista Scott Pollock

    I was in a book store and I was waiting for my student to make a purchase when I overheard a conversation between a grand mother, mother, and a little girl who was around… 3 or 4. The little girl would not put her coat on as they were about to head out of the book store and into the cold north east December weather. “I don’t want to put my coat on!” the little girl protested.
    Not skipping a beat grand mom said, ” Honey, if you don’t put your coat on I will call Santa and tell him that you were giving mom and grand mom a hard time about your coat.”
    Mom said, “Yeah honey we don’t want to call him and tell him…”
    “YOU can call him?” the daughter said in amazement?!
    “Yes, honey, yes we can…”
    Macy’s wants us to believe that everything on our list will make us happy. Macy’s wants us to believe that being good and getting the stuff will make us better. Better mom’s, grand mothers, sons, and daughters. The stuff, buying it, and receiving it, makes us happy.

  • http://pastorbriansarticles.blogspot.com Brian E. Conklin

    Great article!

    Thanks for reminding everyone what the real reason for the season is and that the things of this world are temporary and only a life in Jesus brings ultimate joy and fulfillment.

  • The Ordained Barista

    Brian,
    Thanks for the comment. I hope you have a fantastic Christmas and New Year!

  • The Ordained Barista

    Scott,
    You are right on with this one… Here is the sad part, I am sooooooo guilty of having used this trick on my kids before! I know, I know, I’m a bad parent. The whole thing is so easy to get sucked into, ya know? That’s one of the reasons I love going on missions trips to other parts of the world that have so little… It really puts our culture, that we are so accustomed to, in a new light. Ya know? Thanks for the comment my large friend… I hope you and the Pollock clan have a Merry Christmas!!!!